Bluesky replies will now default to appear by “hotness” in a contentious update to the social media platform. Announced this week as part of the app’s 1.95 software update, post replies will now appear as “hot replies first”, which is the new default setting. “With this release, you can now display replies by “hotness,” which…
Although YouTube is owned by Google, it’s a unique platform with a different approach to algorithms and discovery to Google Search. YouTube’s systems take a viewer-first approach, evaluating a user’s preferences and interests based on the data it has about their viewing habits and pulling lists of videos unique to that user. It also prioritizes…
In a long-anticipated Senate vote, Australian is banning children under 16 years old from using social media. It is the world’s strictest law protecting young people from the effects of social media. “Social media is doing harm to our kids and I’m calling time on it,” Prime Minister Anthony Albanese said in a press conference…
Running a successful PPC campaign today requires more than just getting ads in front of people; it’s about reaching the right audience with precision. Whether you’re aiming for local shoppers or a global audience, ad targeting plays a pivotal role in maximizing your ROI. When targeting users through platforms like Google Ads or Microsoft Ads,…
YouTube is enhancing its Inspiration Tab, a tool for creators to understand their audience and improve content. In a video demonstration, the company previewed new AI features that will launch in the coming months. Initially a research tool, the Inspiration Tab now helps creators identify audience interests and content gaps. The new AI features are…
File this under nice problems to have: Bluesky is growing like gangbusters. But hiding beneath that nice problem is a whole viper pit of nasty ones, as any study of Twitter history will tell you. The Twitter-like social media underdog (or, given its logo, under-butterfly) zipped past the 20 million-user mark last week, with more…
Bluesky is already facing its first major AI scrape, despite the stance of its owners that it will never train generative AI on user data. Reported by 404Media on Nov. 26, one million public Bluesky posts — complete with identifying user information — were crawled and then uploaded to AI company Hugging Face. The dataset…
Robots.txt just turned 30 – cue the existential crisis! Like many hitting the big 3-0, it’s wondering if it’s still relevant in today’s world of AI and advanced search algorithms. Spoiler alert: It definitely is! Let’s take a look at how this file still plays a key role in managing how search engines crawl your…
More users means more problems, and social media wunderkind Bluesky is no exception. On Monday, Bluesky announced new moderation efforts to address a growth in concerning user content amid its incredible growth. In an exclusive with Platformer, Bluesky explained that it would be quadrupling its content moderation team, currently a 25-person contracted workforce, in order…
More than 13 million users have joined the ranks of the latest buzzy social media platform Bluesky, the self-proclaimed “billionaire-proof” micro-blog that is taking on Elon Musk’s X. Since the presidential election — and Musk’s hard right turn — X users have begun leaving the platform en masse, harkening back to the early days of…