TikTok is rolling out a new age-detection system in the EU

The pressure is mounting on social media companies to enforce their rules and protect children on the platforms. Australia recently instituted a ban on children under the age of 16 from social media platforms. Gaming platforms like Roblox are now using facial recognition technology to prevent kids from interacting with adults in chats. And now…

10 Remarketing Lists To Boost PPC Performance via @sejournal, @brookeosmundson

Remarketing lists continue to be one of the more dependable tools inside PPC accounts, especially for search campaigns. They give advertisers clearer control over who sees ads, how bids are adjusted, and how messaging aligns with prior brand interaction. As tracking becomes more constrained and audience signals less granular, first-party data carries more weight in…

Google Veo 3.1 will generate social-ready vertical videos in Gemini

Google Gemini — the tech giant’s generative AI video model — is launching the ability to generate social media-ready vertical video. That’s all well and good, but it raises the question: Does that mean even more AI slop? Google Veo is widely regarded as the leading AI video model (different versions of Veo claim the…

Why Paid Search Foundations Still Matter In An AI-Focused World

At this point in time, AI search products such as Google and Microsoft’s PMax (and now AI Max) have firmly woven themselves into the toolkits of search marketers around the globe. But as many search marketers rush to not only test new products but also scale paid search activity, there is an increasing tendency to…

Is Reddit down? The Tuesday Reddit outage, explained.

Is Reddit down? The website is operating normally as of this writing, but thousands of Reddit users were asking this question on Tuesday, Jan. 13, when the popular online discussion platform appeared to suffer a brief outage. According to Downdetector, the problems started around 11:33 a.m. ET, with tens of thousands of Downdetector users reporting…