Jude Bellingham and Erling Haaland are about to play a World Cup quarterfinal. Naturally, the internet has decided this is also an HBO sports drama. This Tweet is currently unavailable. It might be loading or has been removed. On Saturday, July 11, England will face Norway at Miami Stadium for a spot in the World…
My last piece on Google’s Open Knowledge Format (OKF) was one of the most popular I’ve ever published. Since then, I have been heads down working on my own OKF structure. I’ve essentially built my own personal brain, and today, I want to show you how it works and why this standard is so incredibly…
For a wedding with a reported 1,000-person guest list, Taylor Swift and Travis Kelce’s alleged Madison Square Garden celebration still appears to have a velvet rope. The reported wedding has become a full-blown spectacle in the middle of sweltering-hot Manhattan, with fans, photographers, and celebrity-watchers all trying to figure out who will actually make it…
As AI summaries compress traditional organic space, referral traffic to publishers is being squeezed, creating a world where search is more used than ever, but the search interface is also retaining users for longer, where it has historically acted like a switchboard. The outlook from publishers is pessimistic, with traffic expected to halve in the…
For a wedding with a reported 1,000-person guest list, Taylor Swift and Travis Kelce’s alleged Madison Square Garden celebration still appears to have a velvet rope. The reported wedding has become a full-blown spectacle in the middle of sweltering-hot Manhattan, with fans, photographers, and celebrity-watchers all trying to figure out who will actually make it…
In 2026, the fastest news delivery system in Washington still appears to be a sweaty intern in sneakers. After the Supreme Court handed down a series of major rulings on June 30 — including a landmark decision on birthright citizenship and rulings on transgender athletes and campaign finance limits — interns were once again seen…
Last week, I argued that habitual publisher traffic – direct and branded – has been eroding for years, and that the under-35s are leading the charge. Not directly provable, but a theory. Now that I am no longer part of that cohort, it’s easier to pin the blame on them. Which is entirely what I…
In May, I wrote that the new search user was the trend and that Google’s product announcements were the distraction. Google has now handed us a year’s worth of data that confirms the behavioral shift and puts specific numbers on it. In the report “How People Are Using AI Mode in the U.S.” (published May…
AI has been public enemy No. 1 for at least two years. As the early wave of excitement wore off, people realized the content we, as SEOs and publishers, had spent years flooding the internet with was being used to make the richest even richer. We cannot deny the open web is changing – AI…
Avinash Kaushik has a gift for puncturing comfortable myths with uncomfortable data, and recently he dismissed a persistent meme that senior leaders pressure their organizations to adopt AI while quietly staying in the 1990s themselves. Notion data, he shared in his post, shows that most senior people, including CEOs, are actually the most advanced AI…