US court orders Google not to comply with Canadian court’s order delisting search results

A federal court in California has blocked implementation of a Canadian Supreme Court ruling that ordered Google to delist websites associated with a company called Datalink from Google’s global index. The Canadian decision (Google Inc. v. Equustek Solutions) was an example of a court in one country asserting authority over global activity outside its jurisdiction. Because Google exhausted…

7 tips to ramp up your holiday advertising

It’s never too early to start thinking about holiday advertising, as Q4 is the biggest quarter for many retailers. Naturally, many of our clients have their holiday advertising plans in place for the Christmas holiday season. But it’s not too late if you haven’t already started. In this article, I’ll cover some quick and not-so-quick…

How to Avoid Common Paid Search Forecasting Pitfalls by @digital_future

With 2018 around the corner, planning is in full swing for next year’s strategies and budgets. It’s a good opportunity to review what elements to keep in mind when developing your projections. 1. Current Trends Aren’t Always a Good Predictor of Future Trends Many forecasting approaches are based on some modification of what is currently…

Leaving the Nest: The Journey, Episode 4

Shares 532 The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. [embedded content] Watch The Journey: Episode 4 The Journey, a Social Media Examiner production. Episode 4 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to…

The Facebook Algorithm Explained for Marketers

Want to maximize the reach of your Facebook posts? Wondering how the Facebook relevance score and boosting posts can help? To explore what marketers need to know about the Facebook algorithm, I interview Dennis Yu. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s…