Leaving the Nest: The Journey, Episode 4

Shares 532 The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. [embedded content] Watch The Journey: Episode 4 The Journey, a Social Media Examiner production. Episode 4 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to…

The Facebook Algorithm Explained for Marketers

Want to maximize the reach of your Facebook posts? Wondering how the Facebook relevance score and boosting posts can help? To explore what marketers need to know about the Facebook algorithm, I interview Dennis Yu. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s…

Do Google Posts impact ranking? A case study

A few months ago, I teamed up with Ben Fisher from Steady Demand to test whether Google Posts have any influence on ranking in the local results (the “3-pack”). The methodology We picked two different businesses to test this on. One was a garage flooring company that had been struggling to rank for their main…

5 Ways to Monetize YouTube Video Content

Shares 686 Do you want to make money from your YouTube content? Have you thought about working with a sponsor? A video sponsorship is an excellent way for YouTube channels to generate supplemental revenue outside of AdSense. In this article, you’ll discover five ways YouTube creators can earn money with video sponsorships. 5 Ways to…

Michelle Obama shades Trump with advice on how to tweet

As a former first lady Michelle Obama knows how much weight words can carry. She gets it. But she wants to make sure everyone else does, too. Everyone. Queen Michelle sat down with poet Elizabeth Alexander to speak at the second day of The Obama Foundation Summit in Chicago. She spoke on the importance of…

The Great #SMX East Recap: 2017 Edition

And another SMX East is in the books! Last week’s show was a success, and we want to thank everyone who helped make it happen — speakers, sponsors, vendors, staff, organizers, and of course, our invaluable attendees. Right off the bat, we want to invite everyone — whether you were or were not at the…

How to Use Influencer Marketing to Amplify Your Message

Shares 668 Wondering if social media influencers can increase your company’s reach? Looking for tips to find and evaluate potential influencers for a professional fit? In this article, you’ll discover how all businesses, even B2Bs, can partner with influencers to elevate their messaging. How to Use Influencer Marketing to Amplify Your Message by Tom Augenthaler…