A year in review: Search Engine Land’s top 10 columns of 2017

Another year is coming to a close, and search marketers of all stripes have had their work cut out for them over the last 12 months as the industry grappled with everything from fake news to mysterious algorithm updates to automation. Fortunately, our talented contributors were at the ready, helping our readers to navigate the shifting sands…

60+ Mind-Blowing Stats About Search Engine Optimization by @MrDannyGoodwin

Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Search engine optimization (SEO) is essential because organic search is arguably the most valuable marketing channel there is. Every company that operates online needs…

Using Facebook Ads to Turn New Customers Into Repeat Customers

Shares 820 Looking for tips on building customer loyalty? Need innovative ideas to generate more revenue? To explore how to use Facebook ads to turn your new customers into loyal fans and repeat customers, I interview Maxwell Finn. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social…

SEO Glossary: 200+ Terms & Definitions You Need to Know by @MrDannyGoodwin

Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Search engine optimization, like any specialized industry, has its own unique set of terminology, definitions, and abbreviations. This SEO glossary compiles…

How to Repurpose Blog Content Into Short-Form Social Media Updates

Want more exposure for your blog? Wondering how to transform your blog articles into social media content? In this article, you’ll discover six steps to turn long-form blog posts into short-form content for social media. How to Repurpose Blog Content Into Short-Form Social Media Updates by Brian Appleton on Social Media Examiner. #1: Curate Quotes…

140 of Today’s Top SEO Experts to Follow by @MrDannyGoodwin

Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Want to learn more about search engine optimization (SEO)? Then you should learn from the top SEO experts. Reading the top SEO blogs and…