Instagram’s latest update is totally here for you — as long as the you in question just so happens to be a major brand account on its platform. That’s right, as of today, businesses now have the ability to schedule posts. And new features are all good and fine, I guess, but what I’m really…
Taking your brand to an international stage is exciting. You reach untapped audiences and expose your brand, product and services to a global market! But with every great opportunity come challenges, and a global presence means time and resources must be dedicated to understanding new buying habits, laws, and, of course, online behaviors. Today, search…
A recently published Google help document explains why reports are missing in the new Search Console. There are two fairly straightforward reasons for the missing data. 1. It Hasn’t Been Migrated Yet The first and most likely reason why some reports are missing from the new search console is that Google simply hasn’t migrated them…
Shares 641 Need more qualified leads from Facebook? Have you used Facebook lead ads? With the arrival of Facebook Zero, pages will effectively see little or no organic reach without some form of ad budget. The money you spend needs to show a return. In this article, you’ll discover how to use Facebook lead ads…
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SEOs have found success in following best practices, especially advice that Google itself has spoken on during Webmaster hours, at conferences, or in blog posts. But the history of the industry has revolved around constantly trying new things to see what works and what doesn’t. Many of these strategies end up becoming a no-go for…
As I’ve gotten older, I find myself talking more about the “good old days.” The days before I had any real responsibility. The days before I had bills or a cell phone, and selfies weren’t even a thing. The days when we had to walk to school in the snow, uphill, both ways. Remember that?…
Shares 633 Want more sales from your Facebook ads? Wondering which type of Facebook custom audience works best at each stage of the customer journey? In this article, you’ll discover how to pair Facebook custom audiences with different types of prospects to create an effective Facebook marketing funnel. How to Sell More With Facebook Custom…
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore we explore YouTube monetization and partnership changes with Steve Dotto, Instagram Stories updates with Jeff Sieh, and…
This week brings a warm hello and a fond goodbye within the Search Engine Land team, along with another channel to stay up to date on Google search info, the Search Engine Land Awards, and more honors for the search marketing community. Search Engine Land Staff Changes Good night, and good luck, Jess Jessica Thompson…