How to ensure your online activism has an offline impact

The Women’s March on Washington took place in January 2017 and boasted crowds numbering in the hundreds of thousands. Its size belies its beginnings though: The largest single-day protest in U.S. history started with a Facebook post created by a grandmother in Hawaii.  To some, the march and its speedy rollout typified the unique possibilities…

More EU antitrust heat for Google (and Facebook) over data collection

Google is facing more antitrust scrutiny in Europe on two fronts. Reuters reported that Google is now confronting a broad examination of its “collection and use of data.” And separately, the company’s shopping comparison engine (CSE) rivals have formally complained to the European Commission (EC) that Google’s business practices continue to harm them in violation…

12 Social Media Marketing Predictions From the Pros

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

How to Use Podcasts for Link Building via @jeremyknauff

Podcasts have gone from relative obscurity less than a decade ago to one of the fastest-growing marketing channels available today. But the power of podcasts isn’t limited to reaching people who are listening. When properly leveraged, podcasts can have a powerful impact on organic search, too. There are two main reasons for this. Podcasts can…

Moderation Tips to Avoid a Toxic Community via @martinibuster

ADVERTISEMENT Many Facebook Group administrators are experiencing growth. Without proper moderation, a community can easily slip into becoming toxic. Here are some tips for avoiding common mistakes. I have been moderating communities since 2003, both my own communities as an administrator  and as a moderator at WebmasterWorld.  I have quite a bit of experience with…

How to Use Instagram to Generate Organic Leads

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

Twitter forgot about dead people, pauses plan to release inactive accounts

Twitter forgot about dead people.  The social media giant awkwardly copped to that fact late Wednesday morning with a tweet admitting that, perhaps, its recently announced plan to free up inactive accounts for new registration may not have been entirely thought through. Specifically, the company admitted to overlooking the impact such a process might have…