Bing updated an improved backlink research tool and announced it on Twitter. The backlink tool shows links from unique top referring domains, links on a page per page level as well as the top anchor text. It also shows the same data for competitors. This makes Bing’s backlink tool useful for researching links as part…
As many states are beginning to ease their COVID-19 stay-at-home orders, local businesses that rely on in-person or consumer touchpoints are investing in strategies to enable consumers to pick up goods curbside. While big-box retailers and grocery chains have had much success with the buy online, pick-up in store (and now curbside) model, many SMBs…
How to Run Facebook Ads for Local Businesses: Driving Foot Traffic : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much…
Google has been spotted showing links to web pages when people search for topics on YouTube. This was initially discovered by a Reddit user who posted the following screenshot. In the example above you can see how a single web page result breaks up a search results page which is otherwise full of videos. Users…
When people use Google Search to look for information about anxiety, they will now see a clinically-validated questionnaire for self-assessment. According to new data released last week from the Census Bureau, a third of Americans are now showing signs of clinical anxiety or depression. “Anxiety disorders affect 48 million adults in the U.S. Anxiety presents…
Facebook Updates Creator Studio : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never…
Twitter now offers its own method of scheduling tweets in advance, a feature that was once only available with third-party tools. When using Twitter in a web browser, users will now see an option to schedule a tweet from the composer screen. Not quite ready to send that Tweet? Now on https://t.co/fuPJa36kt0 you can save…
Eligible small and medium-sized businesses are starting to receive Google Ads credits in their accounts over the coming weeks. If you receive one of these credits, you may be wondering how best to spend this bonus budget for maximum impact. Credits will show up automatically in qualifying accounts, and the maximum credit is equivalent to…
Several weeks ago, we asked our community of digital marketers and marketing technologists how the felt about the prospect of attending an in-person conference through the end of 2020. The answer: The community on average gave the prospect of traveling to an event a 4 out of 10 chance without a proven COVID-19 vaccine in…
[embedded content] SEO teams are responsible for their organizations’ organic visibility, yet, as In-House SEO Advisor for Search Engine Land Jessica Bowman likes to phrase it, these teams directly move very few levers that will actually improve SEO, particularly at enterprise companies. In these larger organizations, product managers, writers, UX designers and developers are the…