Google has introduced a catch-all tool for testing rich snippets, rich cards, and other “rich” additions to a website’s content. Keeping things simple, Google has coined the phrase “rich results” to refer to all of these, which means its new tool is called the rich results testing tool. Google’s new testing tool will test for…
Google’s Year in Search continues as the company looks back on the most searched fads of 2017. Often times, search trends can be an indication of what’s going to be popular in the future. Other times, trending searches can pick up steam and fizzle out just as quickly. This is a look back on search…
Google started its holiday doodle series on December 18 when it first introduced the family of animated penguins. Since then it posted the second part of the series on Christmas, December 25, and now today’s third entry to mark New Year’s Eve. “Our feathery friends have enjoyed their delicious traditions and are now ringing in…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: New test prominently showcases Google Express in mobile search resultsDec 29, 2017 by Ginny Marvin A test includes a new callout and ad treatment for the shopping program in mobile search…
Another year is coming to a close, and search marketers of all stripes have had their work cut out for them over the last 12 months as the industry grappled with everything from fake news to mysterious algorithm updates to automation. Fortunately, our talented contributors were at the ready, helping our readers to navigate the shifting sands…
Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Search engine optimization (SEO) is essential because organic search is arguably the most valuable marketing channel there is. Every company that operates online needs…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Search News From Around The Web: About The Author
Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Search engine optimization, like any specialized industry, has its own unique set of terminology, definitions, and abbreviations. This SEO glossary compiles…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Search News From Around The Web: About The Author
Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! Want to learn more about search engine optimization (SEO)? Then you should learn from the top SEO experts. Reading the top SEO blogs and…