How Consumers Respond to Brands on Social Media: New Research

Want to know why some brands connect with consumers more than others on social media? Wondering if the tone of your social media marketing is affecting sales? In this article, you’ll find insights from new research that reveal how consumers feel about the content and conversations businesses are serving up on social media. #1: Brand…

2017’s social media landscape in one stunning infographic

Social media, once the name we gave for a platform like Facebook, has become quite difficult to define. Even Facebook and Twitter don’t typically refer to themselves as social networks — at least not exclusively that.  A newly released infographic might just help us grasp the social media landscape: “The Conservation Prism 5.0.”  SEE ALSO:…

Restaurant brings in Instagram kits so you can nail your #foodporn shots

Making your avocado toast pop on Instagram requires a unique formula that isn’t always possible to achieve. But, one London restaurant is offering “foodie Instagram packs” so diners can up their #foodporn game.  SEE ALSO: Instagrammers are staging fake camping pictures, and this account is calling them out The free kits contain a portable LED…

How to Improve Your Facebook Videos With Facebook Video Insights

Want to increase engagement, longevity, and exposure of your Facebook videos? Have you explored the data in your Facebook Video Insights? Whether you’re streaming live or recording videos, Facebook provides insights that can help you refine your future videos. In this article, you’ll discover three ways to evaluate and improve your Facebook video performance. Access…

How to Do a Facebook Live Split-Screen Interview

Want to interview guests on your Facebook Live show? Looking for a tool that lets you bring a remote guest into your Facebook Live video? In this article, you’ll discover how to broadcast a Facebook Live interview with a split screen. Why Create a Facebook Live Interview Show? When your video is live, you can…