TikTok is going LIVE, with Twitch-like subscriptions

Set to compete with the likes of YouTube and Twitch is TikTok LIVE, a new subscription program allowing creators to engage with their communities in real-time. The program will work on a monthly basis, and will initially be available only to creators who have received invites. The beta test will launch on May 26 but…

Google News new design being tested

Google is testing a new trail version of the Google News portal at news.google.com. It is a limited trail, I was only able to bring it up once in Safari private mode, but then I lost it. The new home page is more visual, brings the navigation menu from the left side to the top…

Donald Trump’s Truth Social launches a web app

Prepare to see a lot more Donald Trump on social media again. Truth Social is no longer siloed behind an iOS-only mobile app. Trump’s alternative social network, Truth Social, pushed out a notification on Friday to its current iOS app users informing them that a web version of the platform is now available.  SEE ALSO:…

New mobile Google ad experiment puts favicon in-line with display URL

Google has confirmed that the search company is experimenting with a new Google Ads label display, this was after this has been spotted in the wild by some in the industry. The test includes different verbiage like “advertisement” and “sponsored” above mobile search ads, instead of just saying “Ads.” In many cases, the site’s favicon…

Google launches video health tools to help publisher monetization

Maximizing the return on video inventory is a problem likely to be found at the top of most publishers’ lists. Help is on the way for those using Ad Manager thanks to new video specific tools from Google. The new features are part of the Programmatic Video Health Tools and real-time video reporting, both with…

Twitter’s new misinformation policy aims to tamp down misleading viral tweets

Your Twitter timeline’s going on a cleanse. The social media giant announced a new policy Thursday which aims to reduce the spread of viral misleading tweets on the platform. The crisis misinformation policy, as it’s officially dubbed, narrowly focuses on “false” content or allegations made during broadly defined times of crisis, and includes specific changes…

Google Ads issue with access to video pages frontend

Google is current having access issues with video pages in Google Ads. If you currently try to access video pages in Google Ads you will likely be presented with a red banner about an error message. Notice. Google posted this issue over here saying: We’re aware of a problem with Google Ads affecting a majority…

GA4 isn’t all it’s cracked up to be. What would it look like to switch?

Google Analytics is the top player when it comes to tracking website visitors. The platform’s value is reflected in its popularity, which is why it’s the market leader boasting an 86% share. But with great value comes great responsibility, and Google Analytics lacks in that department. Designed to maximize data collection often at the expense of…