You might’ve seen those viral images and videos of the emotional support kangaroo in an airport. Hopefully, you at least wondered if the video was AI-generated. Or maybe you were fooled by a quick scroll. We’re here to tell that, yes, the viral emotional support kangaroo was indeed AI-generated. Here is the video in question.…
The question for this edition of Ask An SEO comes from a reader who’s trying to make their rebrand stick in search: “Our company recently went through a rebrand with a new name. We’re seeing our old brand name still dominating search results, while our new brand barely registers. What’s the best approach to transition…
Pocket will soon be no more. Mozilla, the creators of the web browser Firefox, announced last week that it would be shutting down Pocket, the read-later platform it acquired back in 2017. This Tweet is currently unavailable. It might be loading or has been removed. Pocket was the most popular read-later service with more than…
Google claims that search results with AI Overviews generate the same amount of advertising revenue as traditional search results. This claim was made during Google Marketing Live when the company revealed plans to expand AI Overview ads to desktop users and more English-speaking markets. If true, this could reshape how marketers perceive Google’s AI-powered future.…
On March 29, 2025, the New York Yankees hit a franchise record nine home runs in one game versus the Milwaukee Brewers. To accomplish this feat, they used a bat that will probably change baseball forever (or not). They provided Google with the opportunity to oversell its AI abilities, hoping that no one would be…
Google executives are trying to reframe the conversation about AI-powered search features as industry data reveals significant website traffic reductions. Independent industry data reveals significant website traffic reductions linked to AI-powered search features. During a recent Google Marketing Live press session, Google executives did not comment on click volume, but indicated that the visits which…
WordPress has dominated the content management system (CMS) space since launching in 2003, and while it’s still the leader, the market is shifting in ways worth paying attention to. As of May 2025, WordPress powers 43.5% of websites surveyed and holds a 61.2% share among sites that use a CMS, according to W3Techs. That’s still…
For years, research on social media and youth mental health has tried to answer a perplexing question: Does use lead to worsened well-being or do young people who are struggling disproportionately spend their time on social media? Some studies have indicated that both scenarios are true while other research shows mixed results. This uncertainty has…
During its annual Google Marketing Live event for advertisers, Google announced upgrades to its AI measurement tools, making access easier for small brands. These updates were shared ahead of time with Search Engine Journal during an exclusive preview event, which showcase Google’s continued investment in providing advertisers of all sizes better visibility into performance, incrementality,…
Today’s Memo is an updated version of my previous guides on topical authority, one that takes the Google leaks, documents revealed in Google lawsuits, my recent UX study of AIOs, and the latest shifts in the search landscape into account. Image Credit: Lyna ™ I think this is one of these concepts that can fly under…