There’s a lot of talk about link building in the SEO community, and the process can be time-consuming and tedious. As the web demands higher and higher standards for the quality of content, link building is more difficult than ever. However, few SEOs are discussing how to better utilize what they already have. There seems to…
If you wanted to boil down marketers’ fears in the digital economy to one single idea, you might argue it would be loss of control. How your brand is being presented and talked about across all the various sites, channels and platforms out there can sometimes feel entirely out of your hands. There’s always that…
Shares 785 Want to create an intensely loyal fan base for your product? Wondering how a product evangelist can help? To explore how product evangelism supports the sales process, I interview Guy Kawasaki. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to…
A new film from writer and director Darren Aronofsky, mother!, is confusing audiences expecting a typical horror flick with a heavily symbolic biblical allegory. Read more… More about Entertainment, Movies, Mashable Video, Social Media, and Horror
As much as Facebook ostensibly wants to be your friend, it mostly just wants to be a growing, massive data cache of your life, filled with loads of information about you—some true, some false. The latest comic evidence: some Facebook users were greeted with a “Happy New Year” message on the top of their News…
Google Search Console serves as an excellent (not to mention free) source of technical data about your website’s organic visibility and performance. To maximize its usefulness, it’s important to properly set up your website in Search Console by adding all versions of your domain as properties that you manage. Let’s assume the domain name of…
Google has rolled out some updates to Merchant Center to help Google Shopping advertisers prepare for the holiday season. Opportunities Tab What may prove to be the most valuable of these updates is the new ‘Opportunities’ tab. Cards will appear in the Opportunities tab when a suggestion is available which may help you drive more…
Shares 714 Want to increase your Facebook news feed exposure? Looking for a solution that doesn’t involve ads? In this article, you’ll discover how to improve your organic visibility via Facebook’s Audience Optimization feature. How to Use Facebook Audience Optimization for Better Organic Exposure by Anja Skrba on Social Media Examiner. Why Use Organic Post…
Creepers will have a field day with iOS 11, the just-launched update for iPhone and iPad that includes a brand new “screen recording” feature. SEE ALSO: iOS 11 review: Great on iPhone, extraordinary on iPad Yeah, that means exactly what you think it does. Pop that recorder open, and you can easily save a video…
Are you looking to dominate in Google search results? Your strategy needs to involve more than keyword research and a savvy AdWords campaign. In order to make the most of your Google presence, you need to craft a search result that entices users to click through to your web page. This is a crucial yet…