Spark Foundry was the big winner at last night’s Bing 2017 Agency Awards event. With offices in both New York City and Chicago, Spark Foundry was named Agency of the Year for the US and Innovator of the Year, and the team’s Colette Trudeau took home the Trailblazer of the Year Award. Bing handed out…
Oh, the auction insights report. You want to love it because it comes straight from AdWords, while most other competitive data comes with a grain (or maybe a pillar) of salt. Yet, while the information in this report is all nice to know, it might not seem to be immediately useful. Don’t throw in the…
We all know that social media plays a great role in your marketing success. There are 2.8 billion social media users globally in 2017. But you must do it right. ADVERTISEMENT Social is about sharing and building a relationship with your audience first, not selling. Social media channels provide you an opportunity to start a…
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Inside the Google subway car on the Chicago rooftop: Source: Instagram Massive Google leather chair and…
Shares 482 Want your ads to reach an enthusiastic niche audience? Have you considered collaborating with YouTube video influencers? To discover how to work with influential YouTube creators, I interview Derral Eves. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help…
Facebook is again finding itself in hot water over its ads. The social network allowed advertisers to buy ads specifically targeting “Jew haters” and people who were “interested in” other anti-Semitic topics, according to a new report from ProPublica. SEE ALSO: Everything we know about how Facebook helped Trump win: A timeline The publication found…
Best friends furr-ever! Ava the kitten and Barney the dog have the sweetest friendship ever. Just take a gander at the two incredibly adorable faces that Battersea Dogs & Cats posted on their Twitter account Tuesday. Found abandoned in a London garden, just days old, Ava was brought into #Battersea and this is where…
Facebook’s emergency response features now include much more than just Safety Check. The social network introduced a new “Crisis Response” hub that helps Facebook users learn about natural disasters, terrorist attacks, and other events affecting people around the world. SEE ALSO: Download this: Why Facebook’s app looks so different Think of the new Crisis Response…
Having multiple websites hosted on different domains can be either a great or bad tactic when it comes to SEO. Most of the reasons for having multiple sites are tied more to business decisions or best practices, such as focusing a product offering for one customer base or separating brands into different websites, which can…
Shares 338 Do you use Facebook lead ads? Want to learn more about the people who sign up for your offers? Facebook lead ads now let marketers ask customized questions to reveal valuable trends in consumer preferences. In this article, you’ll discover how to add custom questions to your Facebook lead ads. How to Add…