One of my biggest frustrations about SEO is having the responsibility for a client’s online success without having the control over everything that is required to make them successful. Get a handful of SEO professionals and digital marketers in a room and you’ll likely hear this as their number one complaint. Clients expect their web…
Shares 397 Do you work with influencers? Wondering how best to comply with disclosure guidelines? In this article, you’ll discover how to properly protect your business when participating in influencer campaigns. Influencer Disclosure Guidelines: What Marketers and Creators Need to Know by Laura Danforth on Social Media Examiner. #1: Use Built-In Disclosure Tools for Top…
Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy! Since the fall of 2013, Google Hummingbird has been leaving its imprint on search results for billions of queries and providing end users with another small step toward a more intimate, personal search engine results page.…
It’s no secret that the conversations we have on Facebook are often different to ones we have on other social media platforms like Twitter and Instagram. That’s evident in Facebook’s data about the most-talked about topics in Australia for 2017, with women, sport and music leading the charge. SEE ALSO: How Facebook Watch will overtake…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple launches ‘set it and forget it’ Search Ads Basic for the App StoreDec 5, 2017 by Greg SterlingNo keywords, no bidding with new simplified search product. Google’s latest search updates…
Shares 277 Need a new way to create quality social media images? Looking for tools that offer easily customizable templates? In this article, you’ll discover three graphic design tools to create professional images and visuals. 3 Powerful Graphic Design Tools for Busy Marketers by Ana Gotter on Social Media Examiner. #1: Snappa Snappa is the…
Turns out 2017 ended up being a good year for fans of K-Pop and marriage equality. Twitter has released its Australian year in review, revealing what the country’s users have been talking about. SEE ALSO: Man who deactivated Trump’s Twitter account thought it wouldn’t actually work Unsurprisingly, the country’s vote to allow LGBTQ couples to…
Don’t miss out: Your chance to lock in the lowest rate on a seat at SMX West expires next week! The West Coast’s largest search marketing conference is coming to San Jose, California, March 13-15, and we want you to join us for three days of actionable, cutting-edge search marketing tactics presented by the SEO…
Starting in Q2 2018, Google’s search engine crawlers will begin to render JavaScript-based webpages without the assistance of the AJAX crawling scheme. For site owners, that means it will no longer be necessary to provide rendered versions of these pages to Googlebot. Googlebot currently relies on the AJAX crawling scheme to render JavaScript-based webpages when…
Shares 307 Want to add more polish to your Facebook Live broadcasts? Wondering how Facebook Creator can help? Facebook Creator is a handy all-in-one app that lets you record branded video, chat with your community, and get valuable insights for your content. In this article, you’ll discover how to use the Facebook Creator mobile app…