Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Why consistent marketing can pay big results for small industrial manufacturersNov 20, 2017 by Dianna Huff Sometimes the key to success in SEO and online marketing is just being consistent. In…
To promote or not to promote? That shouldn’t be a question for you. Of course, the answer is yes. ADVERTISEMENT But then another question arises: how can you tell if your efforts are paying off? There is a way, but it involves a thorough analysis, both of your past content promotion efficiency and your current…
Shares 875 Do you want to improve the ROI of your Facebook ads and Instagram campaigns? Wondering how to reach specialized audiences with Facebook ad targeting? In this article, you’ll learn how to create six refined target audiences for your Facebook and Instagram campaigns. How to Target Specialized Audiences With Facebook Ads by Aleh Barysevich…
Donald Trump’s latest threats over Twitter are pretty shocking, even by his standards. The U.S. president has lashed out at LaVar Ball, father of one of the three UCLA basketball players who were recently detained in China on shoplifting charges. College freshmen LiAngelo Ball, Cody Riley and Jalen Hill, have been freed, and arrived back…
Today’s Google doodle pays homage to the iconic Mexican singer and actor, Pedro Infante. Born in Mazatlán, Mexico, Infante began playing music as part of his father’s band when he was a teenager. “Infante experimented with the style that made him most famous,” writes Google on the Google Doodle blog, “Mixing feeling with technique, his…
Shares 426 Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore the new Facebook Local app with Mari Smith, Pinterest Pincodes with Alisa…
Warning: this article contains images of animal abuse which some may find distressing. A small furry creature huddles close to a tree branch on the edge of the forest. Its large, globular eyes are shut (it’s daytime, and so now it sleeps); its strong hands and arms hold firm even as it slumbers. SEE ALSO:…
In the good old days, SEO was simple. You stuffed a page full of keywords, and you ranked number one. Oh, if only it were that simple today! Now, Google (and the other search engines) literally take hundreds of factors into account when determining which pages rank high in search engine results pages (SERPs). This…
The internet can be a disturbing, sad place. It takes a special kind of hero to remind us that its darkest corners can also be filled with joy. That hero is @dril, an embodiment of so-called “weird Twitter” who has — like some kind of joke-slinging caped crusader — remained an anonymous beacon of shining…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Private blog networks: A great way to get your site penalizedNov 17, 2017 by Kevin Rowe Columnist Kevin Rowe explains what private blog networks (PBNs) are, how to identify them, and…