Google is adding agentic booking features to AI Mode in Search, beginning with restaurant reservations for U.S. Google AI Ultra subscribers enrolled in Labs. What’s New Booking Reservations AI Mode can interpret a detailed request, check real-time availability across reservation sites, and link you to the booking page to complete the task. For businesses, that…

A vulnerability advisory was issued for a WordPress Contact Form 7 add-on plugin that enables unauthenticated attackers to “easily” launch a remote code execution. The vulnerability is rated high (8.8/10) on the CVSS threat severity scale. Screenshot from Wordfence advisory showing 8.8 CVSS severity rating Redirection for Contact Form 7 plugin The vulnerability affects the…

In 2023, I wrote about a provocative “what if”: What if Google added an AI chatbot to Search, effectively cannibalizing itself? Fast-forward to 2025, and it’s no longer hypothetical. With AI Overviews (AIOs) and AI Mode, Google has not only eaten into its own search product, but it has also taken a big bite out…

Google’s AI-generated results reshape how people search, and Google has said that websites should expect traffic fluctuations and that prior success in organic Search does not guarantee future success in the new ecosystem. This is a big claim, and it’s been debated whether “Hidden Gems” are getting more visibility in modern Search and I’m doing…

I’ve spent 30 years navigating the turbulent waters of what was once called “internet marketing” and is now called “digital marketing.” Based on my experience, the past year has been nothing short of a perfect storm for chief marketing officers (CMOs). As the Director of Corporate Communications for Ziff-Davis, I helped to launch Yahoo! Europe…

OpenAI announced that it has added connectors to Gmail, Google Calendar, and Google Contacts for ChatGPT Plus users, enabling ChatGPT to use data from those apps within ChatGPT chats. ChatGPT Connectors A connector is a bridge between ChatGPT and an external app like Canva, Dropbox, and Gmail, enabling users to connect those apps to ChatGPT…

For years, marketers built their strategies around a clear and visible funnel: awareness, consideration, conversion. It worked well in a web where behaviors were traceable, people clicked links, visited pages, signed up, bought a product, or bounced. We were able to track almost all of it, and we had attribution models that helped show return…