Facebook Zero: The Changing News Feed and What Marketers Need to Know

Are you concerned about the impact of Facebook’s recent announcement on changes to the news feed? Wondering how these news feed changes will affect your marketing? In this article, you’ll find out what to expect from the changes and learn how you can best maintain interaction and visibility with audiences on the Facebook news feed.…

28 Free Tools to Help You Find What People Search For by @annaleacrowe

Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! As thought-provoking and enjoyable as keyword research can be, it’s also equally complicated and mind-boggling if you’re a beginner just on the tipping point…

17 Instagram accounts showcase how important feminism is in 2018

Every product here is independently selected by Mashable journalists. If you buy something featured, we may earn an affiliate commission which helps support our work. There’s no surprise that feminism was the word of the year in 2017. After 2016’s political rollercoaster, people began using their voices, platforms, and actions to demand change.  However, the…

Facebook News Feed Changes: Why We Need a New Strategy

Shares 912 Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Facebook news feed changes with Michael Stelzner and other breaking social media marketing news of…

SearchCap: Google AdWords app, SEO success & managing redesigns

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google adds keyword functionality to the AdWords appJan 18, 2018 by Ginny Marvin Advertisers can make more on-the-go changes. The unique selling proposition: A key element for SEO successJan 19, 2018…

Wanted: Session ideas for SMX Advanced

We want your input to help us plan our upcoming SMX Advanced conference, taking place June 12-13, 2018. Specifically, we’d love to hear from you if you have a great idea for a session that you think should be on the agenda. And if you’re interested in speaking at the show, the absolute best way…

The unique selling proposition: A key element for SEO success

Google processes trillions of searches per year, which equates to billions of searches each day. How do they decide what is the most promising result for every single one of that staggering volume of questions? Experience shows that you don’t have to be a huge website for a major brand to rank in the top…