Everyone loves to talk about how great Facebook Ads are. With its multi-billion user base, cutting edge ad platform, detailed targeting options, and extensive list of case studies, Facebook often seems like the place to market online. But amidst all of the glow, there’s a hard truth: many, if not most businesses, struggle to get…
Meta robots tags are nothing new. In fact, there are many instances where you may want to use some meta robots tags such as the noarchive tag. On larger websites, managing sections can become challenging. So much so, that you would want to use some meta robots tags in order to control how Google sees,…
Google must pay to display news content in France. That’s the decision of French antitrust authorities, according a Bloomberg report on April 9. The antitrust regulator has given Google three months to work out a deal with French publishers. No pricing or licensing framework has yet been determined. Google told Bloomberg that it would comply…
How to Test Facebook Ads With Facebook Experiments : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this…
ADVERTISEMENT Google lost an important case in France that obligates Google to compensate French news publishers for using their content. Google Accused of Abusing Dominant Position The ruling by the French Competition Authority accuses Google of not complying with French laws that order digital organizations to negotiate a fair price for use of content. It…
Buyer behavior and the economy is changing at an unprecedented pace. We’ve seen drastic changes in consumer buying behavior, as well as disruption to manufacturing, logistics, and more areas. That’s why it’s important for digital companies to pivot quickly. Now, more than ever, you must reach customers in the most cost-effective way possible Pushing your…
YouTube Live Analytics and New Local Business Facebook Tools : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get…
You don’t have to install the app to experience TikTok. If you’re reading this, odds are you’ve already stumbled upon a TikTok-emblazoned clip of someone wearing bread on their feet or feverishly performing a choreographed dance. None of it makes sense and that’s the point. It’s meme culture at its finest. Teens see TikTok as…
(Beyond social) creative moments that caught our attention Audi x We Are Social takes viewers on a virtual road trip. With much of the world on lockdown, Audi Australia in partnership with creative agency We Are Social jumped on the opportunity to recreate a scenic drive for those stuck at home. The four-hour, slow TV-style…
I don’t know if you’ve noticed, but Twitter is a stressful place these days. You can get the news faster than ever before by relentlessly refreshing your Twitter timeline, which can be a blessing and a curse during the coronavirus pandemic. We all probably know someone who is stressing themselves out right now by anxiously…