Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! While there are many questions about SEO, few are as difficult to answer as “How long does it take?” This is because, in addition…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Community Corner: Spotlight on Search Engine Land Award Winners Brainlabs & Trimark DigitalMar 2, 2018 by Amy GesenhuesAn interview series highlighting 2017’s Award winners: A look at the work they accomplished…
During the last five weeks, Search Engine Land has conducted a number of interviews with last year’s Search Engine Land Award Winners. In this week’s series, we are featuring Brainlabs and Trimark Digital. Brainlabs was awarded two trophies at last year’s event: Best Retail Search Marketing Initiative for SEM and the Best B2C SEM Initiative…
Bing announced that their Bing Entity Search API is now available to US based users and also in Australia, Brazil, Canada, France, Germany, India, Italy, Mexico, Spain and the United Kingdom regions. The Bing Entity Search API lets developers and creators programmatically pull in Bing Knowledge Graph structured data on topics such as people, places,…
Very few strategies are mutually exclusive in the SEO industry, but that doesn’t mean doing both is always the best of both worlds. Investing more in one strategy usually means investing less in another, at least in the short term, and choosing the path straight down the middle isn’t going to be the best choice…
You’ve probably had thoughts of entrepreneurship at some point — just like almost everyone else out there working in a digital or search engine marketing (SEM) agency. “I could do this at my own agency.” Those were the exact thoughts I had coming out of college. I had been interviewing at a couple of different…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s antitrust infringement continues ‘unabated’, Google Shopping competitors tell European CommissionMar 1, 2018 by Ginny MarvinFour months in, 19 rivals say too little has changed. You’ll love what the SMX Advanced…
Creating a sitemap is an important part of optimizing any website. Not only do sitemaps provide search engines with a blueprint of how your website is laid out, but they can also include valuable metadata such as: How often each page is updated. When they were last changed. How important pages are in relation to…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing: Search News From Around The Web: Use Inspect Element To Test Title Tag Length, codeseo.io 3 Underground Tools to…
Facebook’s new algorithm change has affected a Facebook page called LittleThings that was popular for it’s viral content. It is reported that the business owners claimed their traffic decreased by 75%. It remains to be seen how many other businesses that depend on Facebook will begin to wither as the toll from the algorithm takes effect.…