According to a recent study, the most neglected aspect of technical optimization is website accessibility for the visually impaired and blind. The study from Searchmetrics used Google Lighthouse to test the level of technical optimization of high-ranking websites. For the most part, the results of the study are as expected. High ranking websites tend to…
Moz Local is unveiling an important update to its service in June 2019. I interviewed David Pierce, a software engineer for Moz about this update. He shares details on the improvements that promise to make Moz Local even more useful for managing online listings in local search. Moz Local is a popular service that helps…
Google is planning to remove the ‘Target Search Page Location’ and ‘Target Outranking Share’ bid strategies in late June. With the capabilities of Target Impression Share, introduced last November, Google has decided to no longer offer the above-mentioned bid strategies. Target Impression Share is a smart bidding strategy which automatically sets bids according to where…
ADVERTISEMENT Time spent on Instagram is expected to grow this year, while Facebook will not recover from last year’s drop in engagement. In a new report from eMarketer, estimates for time spent on Facebook in 2019 has been reduced compared to the figures released late last year. Instagram, on the other hand, is expected to…
Google was recently spotted displaying a strange search results page with 30 organic listings. Actually, it’s more like 32 listings if you count the featured snippet and knowledge graph box. Here’s a screenshot of the entire SERP: This was captured by SEJ’s lead developer Vahan Petrosyan. Unsurprisingly, I cannot replicate a SERP with 30 results.…
A number of years ago, I conducted a rather ambitious research project to find out how consumer preferences were affected by a brand’s social stance. While I certainly didn’t conclusively answer whether a brand should take a stand, I did come to one concrete conclusion: A brand that takes a social stand almost always sees…
I was recently approached by someone outside of Google with information from Google about the April 2019 index outages. The Googler shared this information at the May 2019 Sydney Search Conference. A second person, totally unknown and unrelated to the first person, related a similar account. The story they shared reveals what caused Google’s Search…
Google’s disavow links tool apparently doesn’t work with the new domain properties in Search Console. This was discovered yesterday by Kristen Stack who alerted us to the issue on Twitter: Did you know you can’t disavow in new GSC? Verified a domain property a couple months ago – I wanna ❌ a gambling site that…
Hi there. Technical SEO here. I started working with Angular in 2015 with an ecommerce site redesign. I’ve broken a lot but fixed more. If you’re new to SEO for JavaScript or need additional information on concepts referenced here, Rachel Costello’s Understanding JavaScript Fundamentals: Your Cheat Sheet is a great resource to have on hand.…
Google will soon roll out a new look for search results which includes favicons in SERPs. The website name and its favicon will appear at the top of the results card, as shown in the image above. “With this new design, a website’s branding can be front and center, helping you better understand where the…