Want to get rid of that sinking feeling of looking with envy at the high review volumes and star ratings of your top local competitors? You already know that both review count and ratings are contributing to these brands’ dominance in Google’s Packs and Maps. Today, I’ll share some good news that could help the…
Elon Musk‘s social media platform X is losing users in two of its most important markets: the U.S. and UK. According to a new report from the Financial Times, Musk’s X has lost nearly one-fifth of its daily active user base in the U.S. and a whopping one-third in the UK. Tweet may have been…
This post was sponsored by Moz. The opinions expressed in this article are the sponsor’s own. The scope of modern keyword strategy is expansive and crosses many disciplines. As Google leans further into user experience and user signals as part of its ranking algorithms, research, execution, and testing must become more interwoven and refined. If…
At the “Made on YouTube” event, which was held at Pier 57 on Sept. 18, 2024, CEO Neal Mohan, product executives, and top creators introduced nine new features and tools aimed at helping creators express their creativity, build communities, and grow their businesses. Here is a quick overview of the announcements: Veo for Dream Screen:…
SEO for Paws launched earlier this year, with the previous first event attracting 300 attendees to watch five hours of non-stop live streaming. To continue the good work it does, the next event will be held on Sept. 25, 2024. The charity event is a live-streamed fundraiser and features a stellar speaker list that includes…
Earlier this year, Google introduced new AI features into its Google Ads platform to help streamline work for many advertisers. One of those new features comes in the form of AI video enhancements. This is no surprise since video makes up over 65% of all internet traffic. Read on to learn more about the AI…
Social media marketing is all about being where your audience is. If your target audience is active on a platform, then you should be, too. And if you’re looking to speak to a younger demographic, Snapchat can be a powerful marketing tool for your business. Snapchat is the fifth largest social media network in the…
LinkedIn has been training generative AI with user data — a quiet change the public noticed on Wednesday. Users of the professional social networking platform owned by Microsoft were the first to notice a new option pop up in their data privacy settings called “Data for Generative AI Improvement.” SEE ALSO: How to turn off…
If you’re sending a “View Once” message, photo, or video through WhatsApp, don’t be so sure that the receiver can’t view it again. Security researchers with crypto wallet ZenGo recently discovered a bug that allowed WhatsApp users to view “View Once” messages as many times as they liked. SEE ALSO: Meta updates WhatsApp and Messenger…
Instagram just unveiled a much more restricted way for teens under 16 to use its app. Known as Teen Accounts, parent company Meta says its part of a “reimagining” of their platform for teens, in light of ongoing concerns about youth safety on the app — and they plan to apply it to all Meta…