Google has added the ability for local businesses in specific categories, such as restaurants, to add new URLs to their profiles to hyperlink searchers directly to a landing page where they can take specific actions. Some of these actions include placing a reservation or an online order, make an appointment and more. Google posted the…
Paid link building is taboo in most SEO circles. It’s talked about in hushed tones (if it’s talked about at all). Most SEOs won’t admit to doing it. Reputable SEOs outright condemn paid link building, and with good reason – Google’s stance is crystal clear: ADVERTISEMENT Buying or selling links is a violation of Google’s…
As of this year, about 81% of the United States population uses at least one social media platform. That number is growing by roughly 5% per year. At this rate, 100% of the United States will have a social media profile on at least one platform by 2021. Businesspeople searching for the ideal marketing…
Shares 437 Interested in repurposing your blog posts into videos? Looking for a no-cost tool to simplify the process? In this article, you’ll discover a partially automated tool that turns your blog posts into shareable social media video. How to Easily Turn Blog Posts Into Videos by Orana Velarde on Social Media Examiner. #1: Choose…
The real estate industry is extremely competitive – both offline and online. With tens of thousands of small, mid-sized and large companies vying for their share of the market, finding a client is always a challenge. The good news? ADVERTISEMENT The hyperlocal nature of real estate gives a viable chance to the smallest of businesses…
Shares 449 Are you thinking about getting into podcasting? Wondering if podcasts still have an engaged audience base? In this article, you’ll discover insights from new research that show how listeners consume podcast content, and what might keep people from tuning in. How Audiences Respond to Podcasts: New Research by Michelle Krasniak on Social Media…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 ways to balance technical & non-technical SEOAug 8, 2017 by Jim Yu Though tactics and strategies differ greatly for technical and non-technical SEOs, columnist Jim Yu believes it’s critical that…
Done right, city pages can be an integral part of a local SEO strategy. Done poorly, they can get you penalized. The post How to Target Multiple Cities Without Hurting Your SEO by @jennyhalasz appeared first on Search Engine Journal.
Looking for new ways to grow your Facebook audience? Have you considered targeting prospects by interests that are related to your product? In this article, you’ll discover how to grow a specialized audience on Facebook in six steps. #1: Analyze Broad Target Market Characteristics The first step is to identify a target market that will…
Let’s rip off the Band-Aid and get to the bad news for fans of Keeping Up with the Kardashians. If you were expecting Kylie Jenner’s new reality show to be anything like the hit E! series that has aired for nearly decade—look elsewhere. SEE ALSO: The secret code of personal gain lurking in the Kardashians’…