Heads up: All products featured here are selected by Mashable’s commerce team and meet our rigorous standards for awesomeness. If you buy something, Mashable may earn an affiliate commission. Search engine optimization is something we seriously can’t seem to get away from — whether we like it or not, it’s the new “it” skill that…
There are almost always risks involved when optimizing a website. Say you’re planning on re-platforming your website with a new site design and URL structure change; you risk the rankings that you currently have. They could plummet, or maybe not — it’s a risk you have to weigh. But the risk of decreasing the SEO…
Voice search and digital assistants are changing how people search for local businesses. This year, there will be more opportunities for local businesses to enhance their presence on search engines. Here are six tips to help you revamp your local SEO strategy. 1. Optimize for Google Lens Visual search is going to make an impact…
Shares 635 Wondering what advantages Twitter offers social media marketers? Looking for tips on interacting with customers? To explore the opportunities marketers have on Twitter, I interview Mark Schaefer. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Unite your team at SMX West! Save big on SEO & SEM training with group rates!Jan 4, 2018 by Search Engine Land SMX West will be here before you know it!…
The name Toby Young has been plastered all over Brits’ Twitter feeds this week after he was appointed the UK’s new universities regulator — a position created by the government to uphold free speech at third level, among other things. But just days after his appointment, Young deleted a huge chunk of his digital footprint.…
Mark Zuckerberg is using 2018 as even further incentive to fix the hot mess that is Facebook. On Thursday Zuck announced — via Facebook of course — his annual “personal challenge.” It’s a tradition he started in 2009 in which he kicks off each new year by committing to learning something new. Over the years,…
As we enter 2018, it’s time to say goodbye to some old SEO habits. These are SEO tactics that just plain don’t work, or even worse, can get a website penalized. Below is a list of the top nine habits that need to be kicked to the curb. 1. Creating One Page for Each Keyword…
Shares 603 The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. [embedded content] Watch The Journey: Episode 11 The Journey, a Social Media Examiner production. Episode 11 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to…
Want to produce algorithm-friendly YouTube content? Wondering how to attract viewers and keep them watching? In this article, you’ll find 15 tips and tactics for optimizing your YouTube video content at every stage of the video production process. 15 Tips for Growing Your YouTube Channel by Jeremy Vest on Social Media Examiner. #1: Commit to…