X’s $100 million a year ‘Promoted Accounts’ ad feature is no more

Are you still advertising on X, the Elon Musk-owned social media platform formerly known as Twitter? If so, you might have received an email about the company sunsetting one of its oldest advertising features: Promoted Accounts. As first reported by Axios on Tuesday, X’s advertising clients were informed via email that the Promoted Accounts feature,…

X lowers the eligibility requirements for creator monetization

Elon Musk really wants users to sign up for X Premium, the $8-per-month subscription service formerly known as Twitter Blue. He’s so desperate for people to sign up for the ad-share revenue program that the company has lowered the threshold to qualify. Now, you only need a paid X Premium subscription, 5 million impressions within…

X/Twitter executives had a very bad day defending Musk’s platform

Since Elon Musk acquired Twitter, the company has rarely made its executives available for media appearances or comment. However, on Thursday, the platform now known as X saw two of its executives make rare public appearances, including Musk’s handpicked CEO Linda Yaccarino. It didn’t go very well. It all started early Thursday morning in Australia,…

When did it become OK to film strangers in public?

Imagine yourself in Times Square, New York. You’re on a trip with your sister. Flashing billboards, cart vendors, and street performers seek your attention. A member of a nearby dance troupe breaks formation to approach you, touching your shoulder and requesting a high five. Feeling uncomfortable, you refuse, rubbing your shoulder. Then, you start to…

A nonprofit tracks hate speech online. Elon Musk’s X is suing them.

UPDATE: Aug. 1, 2023, 5:07 p.m. EDT X / Twitter officially announced that it filed a legal claim against the Center for Countering Digital Hate (CCDH) late Monday night. Elon Musk’s X has announced Tuesday that it had followed through on its legal threats against the Center of Countering Digital Hate (CCDH), a nonprofit that…

Giant X removed from Twitter HQ after slew of safety complaints

Goodbye, giant X logo sign erected hastily atop Twitter headquarters in San Francisco on Friday night. Just days after the large metal “X” logo was built to mark the new name of Elon Musk’s social media platform, workers were already deconstructing the sign, according to local news reports. It was completely removed by Monday afternoon.…

Elon Musk’s X, formerly Twitter, reinstates Kanye West’s account

In yet another instalment of decisions-that-seem-destined-to-end-badly, Elon Musk’s X, formerly known as Twitter, has reinstated the account of Kanye West. SEE ALSO: Elon Musk’s 25-year obsession with ‘X’ explains what he did to Twitter West, who now goes by Ye, was suspended last December after posting a series of antisemitic tweets, including an image of…