Shares 449 Are you thinking about getting into podcasting? Wondering if podcasts still have an engaged audience base? In this article, you’ll discover insights from new research that show how listeners consume podcast content, and what might keep people from tuning in. How Audiences Respond to Podcasts: New Research by Michelle Krasniak on Social Media…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: 5 ways to balance technical & non-technical SEOAug 8, 2017 by Jim Yu Though tactics and strategies differ greatly for technical and non-technical SEOs, columnist Jim Yu believes it’s critical that…
Done right, city pages can be an integral part of a local SEO strategy. Done poorly, they can get you penalized. The post How to Target Multiple Cities Without Hurting Your SEO by @jennyhalasz appeared first on Search Engine Journal.
Looking for new ways to grow your Facebook audience? Have you considered targeting prospects by interests that are related to your product? In this article, you’ll discover how to grow a specialized audience on Facebook in six steps. #1: Analyze Broad Target Market Characteristics The first step is to identify a target market that will…
Let’s rip off the Band-Aid and get to the bad news for fans of Keeping Up with the Kardashians. If you were expecting Kylie Jenner’s new reality show to be anything like the hit E! series that has aired for nearly decade—look elsewhere. SEE ALSO: The secret code of personal gain lurking in the Kardashians’…
Whether you realize it or not, you leave a trail of clues about your mental health on social media. Emerging research suggests that words, characters, and even emoji can reveal information about people’s moods and mental well-being. That might seem obvious when it comes to explicitly emotional posts, but information about mental health can be…
Here are six things you need to optimize before you think about pausing your underperforming AdWords campaigns. The post 6 Things That Will Save Your Underperforming AdWords Campaign by @AndrewLolk appeared first on Search Engine Journal.
Are you taking advantage of the actionable data Facebook offers marketers? Have you explored the Facebook Analytics dashboard? Facebook Analytics is a robust tool that lets marketers explore users’ interactions with advanced goal paths and sales funnels. In this article, you’ll discover how to get started with Facebook Analytics. What Data Is Available in Facebook…
If Twitter has one major headache that never seems to go away, it’s trolls. But things might now be starting to look up. The company, once content to do almost nothing to address harassment on its platform, has taken a new approach in recent months with a string of updates meant to crack down on…
With progressive web apps and native apps, which of these two options are better suited for SEO? The post Which Is Better: Progressive Web Apps vs. Native Apps by @irinerl appeared first on Search Engine Journal.