According to Bloomberg, Google is going to create a separate business unit to manage shopping content in search results to comply with the European Commission’s recent antitrust decision. This unit will reportedly be required to compete in the auction against shopping competitors. The unit will apparently use its own budget and revenues to bid in…
Twitter just changed the rules of tweeting. The company is now testing a change that doubles Twitter’s character limit for “a small group” of accounts. It’s not clear when the change will roll out more broadly. SEE ALSO: Twitter finally breaks silence on why it’s never suspended President Trump Under the test, users will be…
So I have a pet peeve in our industry. People read or hear or discover that some tactic or other can help with SEO, and within those, some are really important. Then they proceed to pound that method into the ground until it’s dead. Or in the case of off-site authority, relevance, and trust signals,…
Want to create a Facebook presence that’s separate from your personal profile? Have you considered creating a public figure Facebook page? In this article, you’ll discover why you should consider a Facebook public figure page and how to set one up. How to Create a Facebook Public Figure Page and Why You Should by Dennis…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple switches back to Google search results for iOS & MacSep 25, 2017 by Barry Schwartz After serving Bing web search results in iOS and Mac for a few years, Apple…
Snapchat’s just added a new tool that will help even the most boring snaps look a lot cooler. The app introduced a new set of “sky filters,” which let you add different effects, like rainbows and sunsets, to photos with skies in them. SEE ALSO: Snapchat’s new feature takes Bitmoji to the next level Just…
Considering that majority of enterprises today have limited SEO skills in-house, it’s understandable why most opt to outsource all or part of their SEO planning and execution. These companies often let their agency partners have full reins on their link building efforts due to the fact that this SEO tactic is regarded as the most difficult…
Do you want to learn more about your competitors’ social media activity? Looking for tools to help? Competitive research tools let you see at a glance how your social media marketing compares to similar businesses. In this article, you’ll discover four tools for researching your competition on popular social media platforms. 4 Tools to Research…
Shares 709 Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show with Michael Stelzner, we explore Facebook ad updates with Amanda Bond, Instagram updates with Jeff Sieh, YouTube…
Site owners can now export data contained in Google Search Console’s Index Coverage report. G-Squared Interactive was the first to notice the new feature and spread the word on Facebook: ADVERTISEMENT Index Coverage is a relatively new report within Google Search Console that was first introduced in early August. The report identifies how many pages…