SearchCap: Smart devices, SEO in 2018 & ad targeting

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Smart speaker sales grew 103% last yearJan 11, 2018 by Greg Sterling The virtual assistant devices became the fastest selling consumer technology last year, dramatically outpacing wearables and VR. Advanced Ad…

Leading From the Front: The Journey, Episode 12

Shares 616 The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. [embedded content] Watch The Journey: Episode 12 The Journey, a Social Media Examiner production. Episode 12 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to…

20+ Blogging, Video, and Podcasting Predictions for 2018 From the Pros

Are you interested in learning where video, blogging, and podcasting are heading in 2018? To find out what to watch for in the coming year, we reached out to expert creators and influencers to get their thoughts. #1: Creators Monetize With Cryptocurrencies Due to the low fees on many cryptocurrencies, they will become the transaction…

How Google Rates Voice Search Results by @MattGSouthern

Google has published a set of guidelines for its quality raters to follow when evaluating voice search results. A similar set of guidelines exist for rating the results in Google Search, this marks the first time guidelines have been put in place for rating results returned by Google Assistant. More specifically, this document deals with…

7 Tips to Optimize Your Facebook Ad Campaigns

Want to increase the effectiveness of your Facebook ads? Looking for ways to get more out of your ad budget? In this article, you’ll discover seven tips to take the performance of your next Facebook ad campaign to a higher level. 7 Tips to Optimize Your Facebook Ad Campaigns by Maria Dykstra on Social Media…

SearchCap: Alexa & Google Assistant, AMP URLs & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google announces solution to longstanding AMP cache URL display problemJan 8, 2018 by Michelle Robbins Later this year, the Google AMP cache will finally display publisher URLs instead of Google URLs…

How to Set Up Facebook Groups for Pages

Want to create a Facebook group for your business? Wondering how to connect your Facebook page and Facebook group? In this article, you’ll discover how to create Facebook groups for pages. How to Set Up Facebook Groups for Pages by Kristi Hines on Social Media Examiner. #1: Create a Facebook Group With Your Page If…