Wondering how to create Instagram videos that will resonate with your audience? Looking for inspiration? In this article, you’ll discover seven ways to use Instagram video to enhance your stories and timeline with engaging content. 7 Ways to Use Instagram Video for Business by Victor Blasco on Social Media Examiner. #1: Integrate Instagram Stories Video…
Better to go out with a bang than a whimper, we guess. TV channel Spike is going to be rebranded as the Paramount Network on Thursday, as owner Viacom looks to general entertainment programming on the 34-year old basic cable network. SEE ALSO: 10 TV shows we can’t wait to see in 2018 So, as…
The largest gathering of the search marketing community is happening March 13-15 in San Jose, California. Search marketers from around the globe are flocking to SMX West for three days of unrivaled training alongside industry experts in a warm, welcoming environment. But that’s not the only reason to secure your seat now. In fact, here…
Facebook recently announced a change to their news feed that distanced itself from news. The announcement inspired questioning about what kinds of content will Facebook show? That question may have just been answered. Facebook announced a music industry partnership, which may offer clues to a part of Facebook’s new strategy: entertainment content. This makes sense…
Shares 964 Do you want more value from your Instagram stories? Interested in repurposing stories content on your Instagram profile? Instagram’s Highlights feature lets you combine multiple Instagram stories into long-term content your audience can discover at their convenience. In this article, you’ll discover how to create Instagram stories highlight albums for your business. How…
Google has released its most significant update to the AMP testing tool since 2016. In addition to accessing the tool at its usual destination, you can also test AMPs directly in search results. Simply type “amp testing tool” into the Google search bar and you will see this submission form. After running an AMP URL…
Google is marking Martin Luther King Day with a doodle designed by the guest artist, Cannaday Chapman. According to Chapman, his image of a young girl on her father’s shoulders listening to Dr. King speak is meant to evoke Dr. King’s dream of creating a better world for all children. “It may appear that this…
Shares 822 Do you split test your Facebook ads? Looking for a more effective way to test Facebook ad variations? The Facebook Dynamic Creative ad feature automatically tests multiple variations of a single ad. In this article, you’ll discover how to use Facebook’s Dynamic Creative feature to reveal the optimal ad for your audience. How…
Editor’s note: This is a chapter from Search Engine Journal’s new e-book, SEO 101: Learn the Basics of Search Engine Optimization. Want to read the full guide? Download your copy of SEO 101 now! In Google’s earlier days, the search engine relied heavily on text data and backlinks in order to establish rankings through periodic refreshes (known as…
Today’s Google doodle pays homage to the Chinese linguist Zhou Youguang on what would have been his 112th birthday. Youguang helped create the Chinese phonetic alphabet called Pinyin. He spent three years developing the system of ‘spelled sounds’ that led to the international standard for Romanized Chinese — earning Youguang the title, “Father of Pinyin.”…