YouTube content creators will soon notice that their YouTube Analytics demographics report contains less data. Changes are being made, the company says, to further protect the privacy of viewers. However, not all demographics data is being removed. Here is a summary of the upcoming changes: Creators can no longer filter demographics data by YouTube product.…
In the wake of yet another tragic school shooting, teachers have started an eye-opening movement on social media to let the world know what preventative measures really need to be taken seriously to protect students. In response to the recent mass shooting at Marjory Stoneman Douglas High School in Parkland, Florida, President Trump suggested that…
One of the joys of digital marketing is the ability to quickly see the results of an implemented strategy. With a lot of real-time data and the ability to accurately attribute success back to effort, it is instant gratification at its finest. But often after continued success, marketers face the dreaded performance plateau. Here are…
Google has announced plans to bring a series of updates to Google Assistant. These include two new core features, support for more languages, and deeper integrations with third-party devices. New Features In the coming weeks, Google Assistant will be updated with routines and location-based reminders. Routines are a customized series of events that are performed…
Shares 758 Wondering how to increase your reach on Twitter? Want tips for building your audience and boosting engagement? To explore the Twitter algorithm and creative ways to interact with others on Twitter, I interview Andrew Pickering and Peter Gartland. More About This Show The Social Media Marketing podcast is an on-demand talk radio show…
Facebook is making its ad metrics clearer by introducing new labels that show how they are calculated. Estimated or In Development Facebook is now labeling some metrics in Ads Manager as either ‘estimated’ and/or ‘in development.’ These labels can be found in a section within the Ads Manager reporting table called “tool tips.” Labels can…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: AdWords Keyword Planner update appears to be rolling out in the new interfaceFeb 22, 2018 by Ginny Marvin The latest version features streamlined workflows and reflects the design updates in the…
Shares 538 The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. [embedded content] Watch The Journey: Episode 18 The Journey, a Social Media Examiner production. Episode 18 of The Journey follows Michael Stelzner, founder of Social Media Examiner, as he continues to…
Want to add more video to your content mix? Have you considered repurposing your blog content into video? There’s no need to spend hours recording video with an expensive camera when you have existing content and access to free tools. In this article, you’ll learn how to use free tools to turn blog posts into…
Twitter is stepping in to deal with the “targeted abuse and harassment” facing many of the survivors of the Parkland shooting. Since the teens have emerged as powerful voices on social media following last week’s shooting, they’ve had to face what many other high profile Twitter users before them have dealt with: abuse and harassment. …