How to Create Instagram Stories People Love to Watch

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

How & Why You Must Improve or Remove Your Old Content by @MrDannyGoodwin

Could old content be dragging down the overall “authority” of your website? We think so. You have an important decision to make: should you improve your old content or remove it? Making the right decisions during this process can bring great rewards, in terms of traffic, organic search visibility (rankings, featured snippets, etc.), links, conversions,…

Google Ads API v1_1 out: Update client libraries for new features

Google released v1_1 of the Google Ads API last week. To use the newest features, you’ll need to update your client libraries. Here’s a look at the key updates in the latest version. Asset-based display ads. If you’re running asset-based display ads such as responsive display ads, you can use the new AssetService to manage…

How to Lower Your Facebook Ad Costs: 4 Tips

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

Checkout on Instagram and Sponsored Stories Polling Stickers

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

Google brings search to podcasts through automatic transcription

Google’s Podcasts app is increasing discoverability by automatically transcribing shows, allowing users to search for particular episodes without having to remember the name of the podcast or the episode title. “Right now Google is really good at giving you text and video related to your search query. With all the amazing work podcasters are publishing…

All Google Ads attribution reports will soon include cross-device conversion data

To bring consistency to reporting, Google Ads will begin including cross-device conversion data in all attribution reports starting May 1. This includes metrics such as Conversions total, Conversions Value and Last Click Conversions. Why you should care. Currently, cross-device conversion activity is only included in the Devices, Assisting Devices and Device Paths attribution reports. That…