7 Ways to Scale Your Facebook Ad Campaigns

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

15 Must-Have Features for Ecommerce Sites via @HollystarPR

ADVERTISEMENT All websites are unique in their own way. We’ve seen trends in ecommerce website design like animation, 360-degree product previews, advanced filtering, and dynamic product search. However, trends don’t guarantee conversion rates or robust user experiences. There are certain elements that every ecommerce site should have to stay relevant and competitive. Here is a…

LinkedIn Updates Pages and Algorithm

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

YouTube Introduces New Ways for Channels to Make Money via @MattGSouthern

ADVERTISEMENT YouTube will soon be rolling out more ways for content creators to earn money directly from viewers. These new features were announced this week at VidCon, which is celebrating its 10th anniversary. Super Stickers Building off of a feature introduced last year, called Super Chats, YouTube is introducing Super Stickers. Super Chats let viewers…

Facebook Ad Funnels: A Framework for Any Business

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

LinkedIn Adds 3 New Marketing Objectives to Campaign Manager via @MattGSouthern

ADVERTISEMENT LinkedIn is adding three new ways for marketers to achieve their advertising goals. Using Campaign Manager, marketers can now optimize their LinkedIn marketing campaigns for the following objectives: Brand awareness: Increase share-of-voice through top of funnel campaigns that charge by impressions. Website conversions: Optimize campaigns for specific website actions, like purchases or event registrations.…

Pinterest Rolls Out a Suite of New Video Tools via @MattGSouthern

ADVERTISEMENT Pinterest is rolling out a new set of tools to help businesses keep up with the rising demand for video content. According to Pinterest, searches for “inspirational videos” have increased 31% since last year. The company notes that users also go to the platform looking for how-to videos, tutorials, and brand stories. To help…

How to Use LinkedIn to Turn Cold Prospects Into Warm Leads

Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.