Microsoft Advertising Editor users now have access to AI-powered recommendations and campaign-level associations, the company announced Wednesday. The new features are designed to help advertisers optimize campaign performance and make bulk campaign management easier. Recommendations as they appear in Microsoft Advertising Editor. Source: Microsoft. AI-powered recommendations. Recommendations, which were released as a closed beta in…
An update to activity cards in Google Search will allow users to pick up where they left off with searches for jobs, recipes, and products. Activity cards in Google Search are an easy way to pick up where you left off in a search journey. Now we’ve updated them for shopping, jobs & recipes, to…
Google has extended the functionality of its related activity cards with respect to shopping, job and recipe-related searches, the company announced Tuesday. The new features are designed to make it easier for users to take the next step in their journey; in this case, making a purchase, finding a job or preparing a meal. The…
How to Use Facebook Live Producer to Go Live From the Desktop : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and…
Google Search Console Insights, a new experience tailored for content creators and publishers, is now being tested with select users. Search Console Insights gives content creators access to new data that goes above and beyond what’s available in the regular version of Search Console. Site owners can use the data to better understand how their…
Acquiring search data is not a terribly hard part of an SEO’s job. From the platform-based tools that give marketers the ability to see how their site rankings perform to a range of third-party tools that dig deeper into the data to understand intent and customer lifecycle, there are many ways marketers gather data on…
How to Analyze Instagram Stories: 7 Metrics to Track : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get…
For many content teams, building an editorial calendar seems like nothing more than an idealistic dream. You know that you should do it – but what usually ends up happening is a content planning process that’s haphazard, at best. Perhaps the biggest obstacle to actually using an editorial calendar lies in, well, it’s usefulness. To…
Writing and publishing blog posts or articles on your own website is critical to generate qualified traffic. Publishing informational content on a website blog, resource section, or Content is everywhere today. It’s insanely competitive. Did you know that over 70 million blog posts are published monthly? If you’re going to gain any real traction, you…
Facebook wants to help small businesses (SMBs) survive the COVID crisis — and make money. A few months ago, the company announced $100M in cash grants and ad credits for SMBs. It later introduced Facebook Shops to help SMBs sell online. And today it announced a new product to monetize classes and online events called,…