How to Align Your International Roadmap with Google Updates via @BoghThomas

Why Staying Current in International SEO is So Important How to Stay Updated Adapting Your International SEO Roadmap How to Prioritize International Search Optimizations Updates From February & How to Take Action? Key Takeaways Every day, the Google algorithm updates itself. This actually happens more than 3,000 times a year, and some updates are obviously…

Microsoft Bing updates search results interface to make it more visually immersive

Microsoft announced several updates to Microsoft Bing Search that make the search experience more “visually immersive,” the company said. This update goes across many different search features including recipe results, image search’s similar looking items, expandable search result carousels, infographic knowledge panels and the local answers design. Let’s go through each update briefly below. Infographic-like…

Google Ads mobile app adds custom and performance insights notifications

Custom and performance insights notifications have been added to the Google Ads mobile app, Google announced Thursday. Custom notifications. You can now set up custom notifications to help you keep tabs on the metrics that matter most to your business.  Custom notifications from the Google Ads mobile app. Source: Google. “Let’s say you’re planning a…

Minneapolis will pay influencers to post during the George Floyd murder trials

Minneapolis, Minn. approved a unique program on Friday. The city will pay social media influencers to spread “approved messages” during the trials of the police officers charged with killing George Floyd. The Minneapolis City Council passed the program, “contracts with community organizations for public safety and engagement services,” with the intent of curbing misinformation around…

How to identify your products for Google

Google has published a list of best practices to help ensure that its search engine understands the products that are being referenced. The list contains an explanation of how Google identifies products, as well as tips for manufacturers, retailers and publishers. How Google identifies products. Google recommends using Global Trade Item Numbers (GTINs), Manufacturer Part…