It may not be surprising that an Instagram user going by the handle @AntiVaxMomma is an anti-vaccination conspiracy theorist. What may shock you, however, is that this person was raking in good money selling fake COVID-19 vaccination cards on the Facebook-owned social media platform. Jasmine Clifford, a 31-year-old woman from New Jersey, was charged in…
Attention can be a blessing and a curse, especially on Twitter. The social media platform announced a new feature Wednesday seemingly designed to mitigate the sometimes troubling and often all-encompassing effects of going viral. Dubbed Safety Mode, the setting allows Twitter users who suddenly find themselves on the receiving end of unwanted attention the chance…
Let the dollar signs flow. Twitter announced Wednesday that it has finally, officially, started the rollout of Super Follows. The feature, first revealed back in February, allows users to charge a monthly fee in exchange for access to additional content. Twitter will take a cut of the earnings. “With Super Follows, people can monetize bonus,…
When it comes to creating ads that convert searchers into customers, many advertisers dive in to structure, testing, and more, and gloss over one of the most important elements of any campaign: copy. Your ad copy is the very basic building block of your advertising. Getting it right can be the difference between a milquetoast…
The world of cooking on TikTok (CookTok?) is as big and varied as an all-you-can-eat Las Vegas buffet. Some of it looks scrumptious, some of it is questionable, and some of it might make you downright sick. But don’t worry, we’ve done the prep work of choosing the creme de la creme for your cooking…
Beginning in July 2022, advertisers will no longer be able to create new ETAs or edit existing ETAs in Google Ads according to an announcement by Sylvanus Bent, Product Manager, Google Ads . “Your existing expanded text ads will continue to serve alongside responsive search ads, and you’ll still see reports on their performance going forward.…
Instagram’s insatiable thirst for your personal data now comes with a threat: hand it over, or else. The Facebook-owned social media platform announced Monday that, going forward, users will be required to submit their birthdays to the company. If they don’t feel like complying, then they won’t be able to use the service. “We’ll show…
On Saturday, Google Search Advocate John Mueller clarified that the changes the company has been making to titles in the search results have no effect on rankings. “This just changes the displayed titles, it doesn’t change ranking or takes [sic] anything different into account,” he elaborated. Why we care This means the titles you wrote…
Months after hopping on the Clubhouse bandwagon, Twitter found a way to monetize it. Twitter announced Friday that some users on iOS would be able to charge money for Spaces audio chats. That’s the feature Twitter launched back in May in response to the Clubhouse zeitgeist — a moment that now feels like ancient history.…
RIP Milk Crate Challenge, 2021-2021. The latest viral sensation that takes extreme liberties with the idea of personal safety might live on elsewhere, but it won’t be on TikTok. That’s because searching for the videos, which feature people trying to walk up and then down precariously stacked milk crates, will direct you to a big…