Anonymous messaging apps like NGL: ask me anything are attractive to curious teens eager to share unfiltered opinions or hear candid confessions from their peers. But a new order from the Federal Trade Commission highlights how such apps can be weaponized against teen users through bullying, harassment, and deception. Often marketed as free, the apps…
It’s been a year of considerable disruptions in digital marketing so far. Right now, the industry is dealing with the integration of generative AI and the impact this is going to have on user behaviour and how people search. Alongside the relentless updates that Google keeps throwing at us. SEO is changing and the industry…
SEO is a complex, vast, and sometimes mysterious practice. There are a lot of aspects to SEO that can lead to confusion. Not everyone will agree with what SEO entails – where technical SEO stops and development begins. What also doesn’t help is the vast amount of misinformation that goes around. There are a lot…
Elon Musk’s X is stuck. X, formerly known as Twitter, has stagnated when it comes to user growth ever since Musk acquired the company. According to a new report from the Financial Times, X has around 251 global daily active users as of the second quarter of 2024. This represents just a 1.6 percent increase…
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Google’s launch and pullback of AI Overviews (AIOs) caught the most attention in the SEO scene over the last two months. However, a change with at least the same significance flew under the radar: Google’s transformation from search engine to marketplace for shopping queries.…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article…
When working on sites with traffic, there is as much to lose as there is to gain from implementing SEO recommendations. The downside risk of an SEO implementation gone wrong can be mitigated using machine learning models to pre-test search engine rank factors. Pre-testing aside, split testing is the most reliable way to validate SEO…
X, formerly known as Twitter, is looking to integrate its flawed AI chatbot even more deeply into the platform. App researcher Nima Owji has recently uncovered code written within the X website that shows the company’s upcoming plans for its AI chatbot Grok. While the features haven’t publicly launched yet, Owji’s discovery gives users a…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article…
Another big change that no one asked for is coming to X, the platform formerly known as Twitter. X is planning to redesign how content shows up in users’ feeds by removing interaction and engagement buttons from posts. This means that the repost (aka retweet), like, and reply buttons would no longer appear on each…