It’s no secret that site speed is important for SEO. Not only is it used as a ranking factor by Google, but it’s also imperative for providing a good experience for users from the second they land on your site. A slow website and poor performance will impact user experience and accessibility, as well as…
It’s been a challenging week for many SEO plugin users. Numerous users of the Google Analytics Dashboard for WP plugin by ExactMetrics are claiming that they’ve lost traffic data after updating to version 6.0. Meanwhile, the Yoast SEO and Rank Math plugins are producing incorrect canonical URLs when those URLs contain Unicode characters. Google Analytics…
Perfecting a visual strategy for social media is essential to building an authentic experience for users, as well as a good return for clients. While platforms like Instagram and Snapchat are more visual than Facebook or Twitter, it’s still important that every aspect on every platform, even the text of a post, be taken into…
Elite search marketers like you never rest on their laurels… being the best requires constant training to stay top of the latest tactics, trends, and technologies. Perfect your SEO and SEM skills at Search Marketing Expo – SMX Advanced, the only conference designed with search marketing pros in mind. Here are 10 reasons you should…
Editor’s note: “Ask an SEO” is a weekly column by technical SEO experts Shelly Fagin, Ryan Jones, Adam Riemer, and Tony Wright. Come up with your hardest SEO question and fill out our form. You might see your answer in the next #AskanSEO post! This week for Ask An SEO, we have a question from…
“I work alone. I don’t trust droids.” – The Mandalorian Hollywood wants us to believe in the hero (or anti-hero) because we all know who to root for in the battle between good and evil. Even if you haven’t yet seen The Mandalorian, you are likely aware of the Baby Yoda memes. Based on those…
Search engines evolve constantly. So, too, should your clients’ content strategy. With so many Google core algorithm updates rolling out, understanding the SERPs is now more crucial than ever. Join our next live webinar on Wednesday, March 11 at 2 p.m. ET as Idan Segal, Organic Growth Lead for Wix, offers actionable insights that can impact…
While at SMX East, I had the privilege with sitting down Aleyda Solis, the EU Search Personality of the Year, SMX speaker, SEO superstar who deeply cares about the search industry. We spoke about a lot of things but focused mostly on how she juggles traveling so much and having a thriving SEO consulting business.…
In a world where people pay money just to escape ads, content marketing allows you to connect with prospects organically. If you’ve dabbled in it, you’re one of those who might have begun creating content and posting regularly on your blog. Soon enough, you may begin noticing a few changes. People are starting to engage…
ADVERTISEMENT Google has created a new position within its company; a ‘creator liaison’ for communication between YouTube and its video publishers. A former YouTuber named Matt Koval has been appointed to the position, so you can now think of him as the Danny Sullivan (Google’s Search Liaison) of YouTube. Just as Sullivan acts as an…