How to Leverage Buyer Beliefs to Improve Your Marketing

Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 16th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article…

Is Perplexity AI’s Revenue Share Plan Fair? via @sejournal, @martinibuster

AI-powered answer engine Perplexity AI announced a revenue-sharing plan with publishers when their content is referenced, but there are few details on how smaller publishers will benefit. Some in the digital marketing community expressed skepticism that only the biggest and most powerful publishers will be paid. Perplexity AI Revenue Share Perplexity recently announced the establishment…

How People Search: Understanding User Intent via @sejournal, @TaylorDanRW

In its earlier days, Google relied heavily on plain text data and backlinks to establish rankings through periodic monthly refreshes (then known as the Google Dance). Since those days, Google Search has become a sophisticated product with a plethora of algorithms designed to promote content and results that meet a user’s needs. To a certain…

Iconic moments from the 2024 Olympics: Our running list

The metallic smell of gold medals is in the air and patriotism has never been higher, as the Paris 2024 Olympic Games shake out to be bursting with unforgettable moments. SEE ALSO: Team USA’s women’s gymnastics gold medal win sparks lots of online love Historic wins are everywhere, from fencing to shooting, and women athletes…

Scammers are using Meta’s copyright takedown tool against influencers

Some social media influencers on Facebook and Instagram are now dealing with a growing new problem on Meta-owned platforms: Extortion. According to a new report from Bloomberg, scammers are now issuing copyright takedowns on Facebook and Instagram content that they do not own — and they’re doing it with Meta’s own rights management tool that…