SearchCap: Bing Ads tracking, Google Home screen & Google Fred

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s ‘Manhattan project’: Home device with a screen to compete with Echo ShowSep 29, 2017 by Greg SterlingCan Google Home emerge from Amazon Echo’s shadow? Targeting featured snippet and ‘People also…

Make a giant career change into digital marketing for just $20

Just to let you know, if you buy something featured here, Mashable might earn an affiliate commission. The good news: social media and digital marketing can unlock massive conversion and revenue, taking your business to the next level of success. The not-so-good news: managing your own personal website and social media account won’t exactly prepare…

YouTube Remarketing: How to Retarget People on YouTube

Want your YouTube ads to convert? Looking for effective ways to build remarketing audiences for your ads? To explore tactics for remarketing with YouTube, I interview Brett Curry. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers, business owners,…

The Unusual Branding Strategy That Made This SEO Company a Success

Podcast: Download Subscribe: Apple Podcasts | Android | In a sea of vendors, providers, and agencies that all provide the same services, it can be challenging for a company to stand out. Even more difficult is when you’re involved in an industry as competitive as SEO. Because of this, only a few manage to survive…

How to Create and Use Instagram Collections

Shares 868 Do you save Instagram posts? Looking for a way to organize your saved posts? In this article, you’ll learn how to create private Instagram collections to organize saved posts you want to refer to later. How to Create and Use Instagram Collections by Robert Katai on Social Media Examiner. Why Instagram Collections? When…

Twitter can keep its extra characters, I want to edit tweets

Geez, Twitter, have you not been listening? Yesterday, in an unsolicited act of largess, Twitter doubled the number of tweet characters from 140 to 280 characters for unspecified number of Twitter users. The change was announced by Twitter co-founder and CEO Jack Dorsey. This is exactly what we don’t need. Forget brevity. I’ve spent a…