Wondering how LinkedIn native video could help your marketing? Interested in tips for sharing LinkedIn video that grows your reach and leads? To explore what you need to know about LinkedIn native video, I interview Viveka von Rosen. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social…
Google has confirmed it is testing a new mobile search interface and a new search refinement button. The new search interface shows fewer search results on the mobile search results page, with the option to click on a button labeled “more results.” In addition, Google is testing showing buttons to refine your search directly in…
Instagram loves to secretly test new features on some of its users and get feedback before deciding on whether it should roll them out for everyone. But over the last few weeks, the company added a new commenting feature that you won’t see unless you look at a post for more than five seconds. SEE…
The way we receive content has obviously changed over the last few years, and Cardi B has benefited from it. Previously, we’d watch TV and read magazines and newspapers to find out what is going on in the world. Today, we have the world in the palm of our hands. That’s the consumer’s end of…
Snap Inc. had a lot to prove in 2017. Following months of speculation, the company finally went public, as onlookers wondered whether this would be the year the company finally moved out from under Facebook’s shadow. That, and so much more, didn’t quite go as planned. SEE ALSO: Why smartphone cameras were the most important…
Heads up: All products featured here are selected by Mashable’s commerce team and meet our rigorous standards for awesomeness. If you buy something, Mashable may earn an affiliate commission. Whether you’re sending out a work email or writing a blog post, grammar errors can make you seem unprofessional or, worse, incompetent. Even if you write…
The biggest social media trends of 2017 included video, influencer marketing, and bots. Now it’s time to get ready for 2018, and clearly, those trends aren’t going away soon. The next year you can be sure video and influencer marketing will continue to be top social media trends. Ephemeral marketing also seems poised to have a…
Shares 780 Do you know if you’re reaching your goals on YouTube? Wondering how to analyze the effectiveness of your YouTube content and strategy? In this article, you’ll discover seven metrics to watch when assessing the performance of your YouTube channel. 7 Metrics to Audit Your YouTube Channel by Jeremy Vest on Social Media Examiner.…
Google has confirmed what many in the search industry have seen over the past week, an update to their algorithm that is significantly shifting rankings in the SERPs. A google spokesperson told Search Engine Land “We released several minor improvements during this timeframe, part of our regular and routine efforts to improve relevancy.” Our own…
“What should we be budgeting for PPC advertising?” This is one of the most common questions marketers have been hearing as the new year approaches. To answer that question, let’s look at five PPC budgeting best practices that will put you on a path to budgeting success. ADVERTISEMENT 1. Spend the Allotted Budget Over the…