Bing Makes Text Ads More Actionable With New Extension by @MattGSouthern

Bing Ads introduced a new extension which lets advertisers utilize call-to-action buttons with text ads. In testing, Bing’s new Action Extensions helped advertisers achieve an average 20% increase in click-through rate. Now the extension is out of testing as Bing Ads is making it available worldwide. Here are some examples of Action Extensions for shopping…

3 Analytics Tools That Help Measure Your Marketing Results

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

How to Create Instagram Stories People Love to Watch

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

How & Why You Must Improve or Remove Your Old Content by @MrDannyGoodwin

Could old content be dragging down the overall “authority” of your website? We think so. You have an important decision to make: should you improve your old content or remove it? Making the right decisions during this process can bring great rewards, in terms of traffic, organic search visibility (rankings, featured snippets, etc.), links, conversions,…

Google Ads API v1_1 out: Update client libraries for new features

Google released v1_1 of the Google Ads API last week. To use the newest features, you’ll need to update your client libraries. Here’s a look at the key updates in the latest version. Asset-based display ads. If you’re running asset-based display ads such as responsive display ads, you can use the new AssetService to manage…

How to Lower Your Facebook Ad Costs: 4 Tips

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.

Checkout on Instagram and Sponsored Stories Polling Stickers

Social Media Marketing Industry Report In our 10th annual social media study (44 pages, 70+ charts) of 5700+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.