Google held its Google Webmaster Conference event for the first time at its Mountain View, California headquarters on Monday. Here are five tips and trends we took away from the event. Structured data. Over the years, Google has continued to roll out new support for additional structured data markups and continues to expand support for…
Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
Content marketing works. But – what if it’s not working for you? What if you’re not seeing the ROI you expected? This is a frustrating scenario, especially if you read the case studies and follow the success of top content marketers. What are you doing wrong? Take a deep breath. Maybe you just need a…
The Google News app now lets users see content in two languages, Google announced on Monday. Why we should care Some publishers may experience increased traffic from users who speak and read in multiple languages. Those users will now be able to find and consume news in two languages in their Google News app. This…
Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.
You already have a strategy in place for link building, right? Your plan probably includes at least one of the following link building tactics: The above tactics aren’t enough, though. If your link building strategy feels like it’s missing something, that’s because it is missing something. Interacting with real human beings – being a part…
With the holidays at our heels, it’s a good time to do a final sweep of your Google Merchant Center accounts to ensure you have your product identifiers in order. This is particularly important given recent changes. Earlier this year, Google announced it would be updating enforcement around unique product identifiers (UPI) for Shopping ads…
In the last few months, Google has announced two systems that are in production in Google search and are also open source. Anybody can see how they work. You can guess one of them as the announcement is recent: BERT. The second one is their robots.txt parser. Google open-sourcing parts of Google Search is not…
ADVERTISEMENT When I was 6 years old, my mom started going to community college to study nursing. As her own “mini-me”, I wanted to be just like her – ambitious, studious, smart, and most likely to be seen burning the midnight oil. I’d flick through her chemistry books, pretending I could read the Periodic Table…
Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get this free report and never miss another great article from Social Media Examiner.