“There’s a lot of variety here in terms of what businesses are growing and which ones are falling,” said Alexis Sanders, senior SEO manager for Merkle, referencing the striking departure from typical search behavior due to the COVID-19 pandemic during our first Live With Search Engine Land video chat Monday. “You can see with things…
Marketing in Times of Uncertainty: Tips From Top Marketing Pros : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more!…
Bing is now using a new type of structured data markup for special announcements related specifically to COVID-19. This new markup is designed for announcements such as: Special hours and closures for local businesses. Information on risk assessment and testing centers. Travel restrictions and guidelines. Here’s more information about each of these types of announcements…
On Friday, Google temporarily disabled new local reviews as well as the ability of businesses to post review responses. This initially surprised many local SEOs, although it was previewed in Google’s earlier announcement about limited GMB functionality during the coronavirus crisis. There are a LOT of things with Google My Business that are not functioning…
How to Run a Successful Instagram Contest or Giveaway : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get…
Since everyone and their mother (and their dog) is on Instagram, it can be tough to separate the bland, average accounts from the truly great ones. But we’re here to help! We’ve listed 34 absolute best instagram accounts — in no particular order, beyond being grouped with somewhat similar pages. To be clear, there are…
Snapchat is huge. Despite hits and losses, it’s still gaining millions of new users per year. In fact, it now has over 218 million daily active users. As a marketer, this alone is a huge reason to promote your brand’s message on Snapchat. And there are other reasons to use this popular social network. For instance,…
Google Ads has new policies, going into effect in May, on advertising government documents and official services. Government documents and official services now fall under the ‘other restricted businesses’ policy, which means Google will no longer show ads for them. As stated by Google, this policy applies to the government itself and companies that provide…
Showing Up in a Time of Uncertainty: What Marketers Need to Know : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 11th annual social media study (46 pages, 60+ charts) of 4800+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and…
Google is temporarily removing some features from Google My Business as a result of limitations caused by the COVID-19 situation. “During the unprecedented COVID-19 situation, we are taking steps to protect the health of our team members and reduce the need for people to come into our offices. As a result, there may be some…