How to Optimize Your Social Posts for the Visually Impaired : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more!…
In a limited launch, Google is testing virtual business cards in search results that show up when a person’s name is searched for. Now rolling out in India, Google’s new ‘people cards’ let individuals highlight themselves in search results like never before. Gaining a presence in search results as an individual can prove to be…
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OK, this time Twitter means it. What has since May been the prerogative of a select few has finally trickled down to the social media plebs. As of Tuesday morning, every Twitter user has the power to dictate who can — and crucially, by extension, who can’t — reply to their tweets. For a brief…
Last December song lyrics website Genius sued (.pdf) Google and partner LyricFind in New York state court for allegedly misappropriating song lyrics from its website. It charged the two defendants with breach of contract, unfair competition and other claims. The case was procedurally removed to federal court under the theory that it was really a…
How to Manage Your LinkedIn Presence in 10 Minutes a Day : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much…
If the marketer isn’t aware that they’ve been the victim of click fraud, then they could end up making marketing decisions based on bad data. Finally, if click fraud becomes too big of a problem for advertisers, in some cases it can stop them from running paid ads altogether. The Wild West of Display Advertising…
Google announced that the rich results test tool now supports article structured data. Google recently took the rich result test out of beta and announced it will deprecate the older structured data testing tool. So now Google is adding more and more features to the rich result testing tool. What it looks like. Here is…
How to Create 4 Facebook Custom Audiences That Convert : Social Media Examiner Worth Exploring: Social Media Marketing Industry Report In our 12th annual social media study (46 pages, 60+ charts) of 5,200+ marketers, you’ll discover which social networks marketers most plan on using, organic social activities, paid social media plans, and much more! Get…
YouTube published a new set of insights with information about the most popular video topics since the pandemic started. From sourdough to self-care, trending topics reveal that people turned to YouTube to learn skills and improve their wellbeing. YouTube’s report is full of rich visuals, as well as insight into what can be derived from…