Google Ads Editor v1.7 is now available, Google announced Monday. With this update, advertisers can now use the Google Ads Editor to manage their Hotel ads, YouTube audio ads and lead form extensions, and select specific parts of their campaigns to download. UPDATE: This update is now delayed and will release in a week, on…
Twitter just issued a new challenge that will pays people to actually do some good. As part of the hacker conference DEF CON beginning Aug. 5, Twitter has announced a challenge to the hacking/coding community to help the company make the algorithm that crops the platform’s photos less (apparently) racist. Tweet may have been deleted…
It’s a tale as old as the internet. Social platforms like Facebook and YouTube continue rolling out content moderation tools meant to keep harmful content like hate speech, misinformation, and incitements to violence off their platforms. Reports show that users keep successfully posting terrible stuff anyway. The latest example concerns anti-semitic content. There is a…
Now that COVID vaccines are available to everyone 12 years of age and older, children may be more likely to return to school this fall, which means many retailers are preparing for back-to-school shopping. To highlight a few options that can help retailers optimize for both in-store and online back-to-school shoppers, Google has published a…
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, in one of our featured stories below, I…
Our Instagram pages should be safe spaces where we are free to express ourselves without fearing abuse and harassment. But as recent events in the football world have shown us, there is still more to be done when it comes to stemming the flow of online abuse. If you’d like to keep your Instagram as…
Google is adding a dedicated data visualization in Display & Video 360 (DV360) to show reach gains for each campaign that spans across channels and has a frequency goal set at the campaign level, the company announced Thursday. In addition, DV360 will also calculate the added reach advertisers get for each Programmatic Guaranteed deal using…
Search Engine Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s search marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, I need your help. I’m hoping you’ll take…
Sunset lamp companies could soon have a less chaotic way to promote their products on Twitter. Twitter announced Wednesday that it is — surprise, surprise — launching a pilot version of a shopping tool. The “Shop Module” is a dedicated carousel of products that brands can enable on their profiles. Then, users can click on…
Twitter has launched Shop Modules, a dedicated section at the top of profiles where brands can showcase their products, as a pilot, the company announced Wednesday. The Shop Module pilot is currently rolling out with a handful of brands in the U.S., and only people in the U.S. who use Twitter in English on iOS…